Yet another successful implementation – Boylesports affiliate program goes live using NetRefer affiliate marketing platform to take its existent affiliate program to the next level.

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A quick look at the New Affiliate Interface

by admin

NetRefer is proud to announce the launch of its brand new affiliate interface, which has been completely renovated to improve affiliates’ user experience.
Yes, that’s right – inspired by affiliates for affiliates!
NetRefer has listened to affiliates’ feedback to come up with the most affiliate-friendly interface around. After all NetRefer is all about keeping your [...]

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IGB Magazine Highlights NetRefer New Affiliate Interface

by admin

One of the iGaming industry’s largest and most successful suppliers of affiliate management software, NetRefer, has released a new interface designed to make life easier for its clients.
Read more on IGB’s website

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[Press Release] NetRefer wins the EGR B2B Best Affiliate Software Provider Award for 2010

by admin

Malta. 17 June 2010. (PRESS RELEASE) NetRefer has been crowned at EGR B2B Awarded as the Best Affiliate Software Provider for 2010.
This prestigious award recognises NetRefer’s commitment to provide the best affiliate marketing software…

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NetRefer has just won the Best Affiliate Software Provider Award for 2010, at the EGR B2B Awards!

by admin

Its official! NetRefer wins the most prestigious award of the year– Best Affiliate Software provider! Our team is proud and honored to hold such a trophy. We shall strive to hold and improve our standing as the best affiliate software provider. A big thank you is due to our Clients and partners who inspire and [...]

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NetRefer Releases New Affiliate Interface

by admin

31 May 2010, Malta. Leading performance marketing software provider, NetRefer, has released a new and improved affiliate interface that is set to become an industry standard as it makes affiliates’ life much easier. Affiliates will now have access to more detailed, better presented reports which means less time lost searching for useful information.

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Affiliate Marketing – Retaining Growth as Competition Gets Tougher

by Matthew Castillo

Since the start of the global recession, we have seen an increase in the number of operators giving more attention to affiliate marketing. Before, it was mainly regarded as a nice-to-have, or something that one could postpone his decision on whether to adopt or not. However, as marketing budgets started to be more tightly controlled and stricter ROI (Return On Investment) analysis was introduced, pay for performance models have now became a must-have.

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Creating Win-Win-Win Scenarios for Players, Affiliates and Operators

by Matthew Castillo

Both operators and affiliates are in business for one main reason: that of making money. Hence their decisions are based on which strategy will lead their business to the highest possible return on investment. Given that affiliates act as one of the selling arms of an operator, it is clear that both operators and affiliates have a congruent goal, that of attracting the highest number of good-quality players to their program in order to increase the customer base and earn higher revenues.

So what strategies should an operator adopt to help high value affiliates attract and retain quality players?

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